Social Media Marketing Watch

I’m sure surfers would have got the news of new improved search engine from Microsoft, to battle it out with ever growing Google. On first instance the home page looks like a photograper’s snapshot as you can see below.

Once you have seen the photo then you realise ok, now I got to do a search with that text box provided. Phew! Talk of visual suprimacy or search engine effectiveness. What is the take?

According to Microsoft, Bing is a new Decision Engine and consumer brand, providing customers with a first step in moving beyond search with a new approach to user experience and intuitive tools to help customers make better decisions, focusing initially on four key vertical areas: making a purchase decision, planning a trip, researching a health condition or finding a local business.

Indeed when you mouseover a search result you see a pop-up with additional details on that website.

Bing brings fresh new hope for Microsort, at least they belive it does, and that they want to make it as much powerful and popular among the netizen can be seen from the amount of money they plan to spend on its advertisement.

Let us hope things turn out for the better!